FotoKem Selects BuyDRM To Deploy KeyOS Platform For Digital Screeners, Dailies And Remote Review

KeyOS Smooth DRM Service to enable the near instant delivery of high-value secure content

Austin, Texas — November 9th, 2011 — BuyDRM™, a pioneer in the commercial deployment of DRM technologies, announced today that FotoKem has selected the company’s flagship product, the KeyOS platform. FotoKem has selected the platform to provide content access protection support for a variety of secure playback scenarios, as part of their larger post production efforts.

BuyDRM will deploy a robust in-network encryption capability for FotoKem with the KeyOS Encryption Service for Windows Server. Then, utilizing a multi-featured playback application built upon the Microsoft Media Platform, BuyDRM will provide FotoKem with the highest level of security available for streaming and downloadable media. As part of the overall security practice, FotoKem’s deployment of a file-level encryption platform enables their content to travel in a more flexible and secure manner.

BuyDRM's Smooth DRM Service supports encrypted playback on connected TVs, connected Blu-Ray players, today's most popular gaming consoles, PC and Mac computing platforms and iOS and Android devices. As a "Studio Approved" DRM platform, KeyOS supports today’s most popular B2B and B2C deployments for digital media playback.

"To further our commitment in securing content within FotoKem's nextSPOT system, we selected BuyDRM to enable us with an enterprise grade digital rights management solution," said Freddy Goeske, FotoKem's GM of Production Software. "The fact that BuyDRM leverages Microsoft's PlayReady technology not only provided us a great fit for our Silverlight-based application – it also gave us a comfort level of technology that's already being used in the industry."

"As one of the nation's largest post production companies, FotoKem's operations pose unique problems that we are excited to work to solve," said Christopher Levy, CEO and Founder, BuyDRM. "The BuyDRM and FotoKem partnership will assuredly result in a new era of technologies and solutions that will raise the bar for our competition in this marketplace" Levy added.

About BuyDRM:

BuyDRM is a leading provider of Digital Rights Management and Content Security Services for the entertainment, enterprise and education industries with customers spanning the globe. As the oldest company in the world offering DRM for IP-based media, BuyDRM has amassed substantial success stories in the commercial deployment of DRM related technologies. Television networks, movie studios, cable MSO's, telcos, and premium content distributors use BuyDRM's award-winning KeyOS DRM Platform to provide robust content security for their IP video offerings to personal computers, mobile devices and connected televisions and Blu-ray players.

For more information, visit http://www.buydrm.com.

About FotoKem:

FotoKem is a family-owned, full-service post production facility that has become the go-to resource for the worldwide creative community. Since 1963, the company has serviced every corner of the entertainment market, providing unmatched expertise, high-end solutions and innovative technologies. The company's systems approach to the imaging chain assists filmmakers in successfully bridging production and post, and supports them in navigating the many formats and choices for telling stories.

FotoKem offers a broad spectrum of services, including file-based workflows, 3D digital intermediates, digital cinema packages, mobile dailies, global data delivery, film and video finishing, audio mixing and mastering, visual effects, full service film lab, restoration, and production rentals. FotoKem has expanded over the years with the acquisition of SPY Post, Keep Me Posted, L.A. Studios, and Margarita Mix.

For more information, go to www.fotokem.com, or follow FotoKem on Facebook (www.facebook.com/fotokem) and Twitter (@FotoKem).

How KeyOS™ Works:

Robust Encryption Suite

The KeyOS Platform includes a variety of methods to encrypt your media including a desktop GUI app, a browser-based packager, a command line server utility, a multi-threaded .NET assembly for CMS/DAM systems and an Encryption Service for Windows Server. We support the Windows Media Rights Manager and PlayReady Content Access Protection technologies.

Flexible Licensing API

Implementing license delivery for your website has never been easier. KeyOS features a complex and feature-filled API built on XML compatible with a variety of programming languages which includes support for streaming and downloads, in the browser and out of the browser playback with online and offline usage scenarios.

Monitor Your Content 24/7/365 Globally

KeyOS goes where your content goes. The platform provides real-time licensing statistics while enforcing your business models and features highly customizeable automated reports via email or you can export your statistics via XML or CSV. Our fanatical support team monitors your services day and night providing a 99.999% uptime.

What People Are Saying:

"We are pleased to find one platform that addresses all of our DRM needs across all of our potential user platforms. BuyDRM KeyOS platform is providing the multi-screen DRM technology that will ensure our content is protected with the highest degree of security available today."

- Janos Szilardi, Media Director for HBO GO, HBO Central Europe

"We have raised the standard for adaptive bitrate multi-screen video transcoding solutions by integrating PlayReady DRM and KeyOS into our HERO nS platform. Working with BuyDRM, we look forward to powering many of today's most popular consumer experiences on their device of choice."

- Jongil Kim, President and CTO, Media Excel

"BuyDRM KeyOS integration gives our customers an easy-to-deploy premium protection solution. We're excited to expand the Wowza DRM ecosystem with BuyDRM, a proven DRM services provider known for its digital rights leadership."

- Dave Stubenvoll, CEO and co-founder, Wowza Media Systems

"Microsoft is excited about BuyDRM innovative approach to content security in the cloud. BuyDRM KeyOS platform will help enable studios and networks of all sizes to rapidly deploy security-enhanced streaming and downloadable content using the power of the cloud."

- Jake Winett, director of Media & Entertainment Industry Solutions, Microsoft Communications Sector

"HBO did an exhaustive review of mobile DRM solutions in the marketplace for our HBO GO rollout. We selected BuyDRM for our AndroidOS and iOS mobile playback platforms due to their ability to provide DRM services supporting the entire lifecycle of our content."

- Janos Szilardi, Media Director for HBO GO, HBO Central Europe

"BuyDRM Silverlight experts enabled us to quickly deploy Microsoft’s PlayReady technology inside our Silverlight-based 3D Vision video player. BuyDRM has demonstrated its expertise in DRM and player development, and we are looking forward to leveraging the new functionality."

- Jon Barad, Senior Business Development Manager, NVIDIA

"We are excited to see this adoption of Microsoft PlayReady to support the next dimension of digital video. By leveraging PlayReady’s ability to ensure protected content distribution, BuyDRM is helping NVIDIA meet increasing consumer demand for high quality 3D entertainment experiences."

- Jonathan Usher, marketing director, Interactive Entertainment Business, Microsoft Corp

"It's great to witness how each new version of Silverlight enables Microsoft customers and partners to offer ever more compelling consumer experiences. The new offline playback support with content protection in Silverlight 4 is an important development and Microsoft is excited to see partners like BuyDRM and media companies like ABC taking advantage of this key feature."

- Steve Sklepowich, Director for Silverlight at Microsoft

"We are upgrading the services provided by BuyDRM to Silverlight DRM with support for Silverlight 4 such that our service can be made available both online and offline with support for the PC and Mac audience. ABC also wanted to allow for future expansion of the application's functionality and to improve the application's performance and ease-of-use,"

- Matt Moran, Technical Director, Australian Broadcasting Corporation

"Inlet Technologies is pleased to partner with BuyDRM to provide another market-leading innovation in streaming. BuyDRM built-in support of KeyOS in Inlet's Spinnaker will allow customers to quickly and easily take advantage of IIS Smooth Streaming and PlayReady technologies, giving viewers a fantastic experience while at the same time giving content owners confidence that their content is fully protected."

- John Bishop, Senior VP of Business Development and Strategy, Inlet Technologies

"BuyDRM has developed a robust Smooth DRM Service for IIS Smooth Streaming content playback to Microsoft Silverlight-based media players. Microsoft looks forward to working closely with BuyDRM to create high quality video experiences for users of premium digital media protected experiences."

- Steve Sklepowich, Director for Silverlight at Microsoft Corp

"The deployment of BuyDRM KeyOS, marks a sure-shot path to enhance richer user experience to download videos from our website. By integrating with KeyOS, we are able to a strong market demand to deliver end-to-end protected content to users who desire to download and watch the content at leisure. Thus, BIGFlix.com can offer a user with both the option of streaming as well as downloading premium content through a single platform. We chose KeyOS platform because we found it secure, robust and easy-to-integrate, and cost effective."

- Sanjeev Singhal, Chief Technology Officer, BIGFlix.com

"We have been using KeyOS for over a year now and have been highly anticipating the launch of Silverlight DRM powered by PlayReady. With support for PCs, Mac and soon Linux, the KeyOS Silverlight DRM Solution will allow us to tap into previously inaccessible audiences- immediately increasing our customer reach, relevance and revenue,"

- J. Christopher Roe, CTO of Qtrax

"Although our content is currently available on iTunes, X-Box Live Marketplace, and the PLAYSTATION Network, we wanted to have a direct-to-consumer offering that provided our customers with a FUNimation-branded experience along with our entire catalog. BuyDRM KeyOS Platform made it easy for our staff to monetize our content while providing robust eCommerce, geo-targeting and encryption technologies."

- Gen Fukunaga, president and CEO at FUNimation Entertainment

"BuyDRM is an industry leading provider of robust DRM solutions, and has a long history of securing premium content delivered to millions of consumers. We are excited to work closely with BuyDRM to enable the next generation of Silverlight-enabled protected content and advertising."

- Tom Honeybone, Senior Director, Silverlight Business Development, Microsoft Corporation

"We have the first, unique and full feature Content Delivery Platform integrated with BuyDRM KeyOS world class Pay Media Platform and we foresee a growing market for Content Delivery and DRM Services in the Latin American marketplace."

- Sergio Galban, Telecom Argentina's Director of National Wholesale Division

"This new partnership will in turn make Samba Tech's service offering more valuable, productive and safe for our customers. BuyDRM is the right partner for us and our clients."

- Gustavo Caetano, CEO and Founder of Samba Tech

"KeyOS is a leading example of how Windows Media technologies can be used for compelling consumer scenarios. Combined with Microsoft Silverlight, KeyOS offerings can now extend cross platform, allowing wider reach and usability."

- Forest Key, director of the User Experience and Web Platform group at Microsoft Corp

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